Creating a User Group
Another Kawasaki post deals with creating user groups for your product. Of course, you start with a good product, but the idea is that you get your customers to sell and, often, service it for you. Kawasaki knows what he's talking about. He was instrumental in getting the Mac User Groups going &/or supported. Antone know where the local Dell User Group meets? Didn't think so. I know there's a local Mac Users Group, and I've never been there. Dell even went so far as to dump their users forum board. God forbid that people who use your product actually communicate with other people who use your product!! If there's one thing I love about being a Mac user, its the community that you automatically join just by buying one.
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