Stupid Comments

churchmarketingsucks.com is given yet another excuse to address the "Christian leader makes a stupid, uncalled for comment in public" routine again. CMS actually uses the opportunity to do what they do best, refocus the discussion on proper ways of dealing with such a situation, not bashing on the person who made the comment. Let's face it, everyone makes stupid or insulting comments. The question isn't whether or not to bash on the person making the comment, we shouldn't be doing that. The question is about how we react when someone may associate us with the person who made the comment. It's an excellent and focused post.